Research and Innovation lead Industry transformation

Research and development are the backbone of industrial transformation. From 20 to 24 April 2020, HANNOVER MESSE spotlights this decisive role with the new exhibit area Future Hub in Halls 24 and 25, where the focus is on the building blocks of industry: applied research, technology transfer, startups, innovation culture, and the future of work.

“Innovation stems above all from people working together in different disciplines and across industry sectors. Therefore, cooperation is the focal point of Future Hub at HANNOVER MESSE. Future Hub is the world’s only cross-industry platform for research and development,” says Olaf Daebler, Global Director Future Hub at Deutsche Messe. “Researchers and scientists as well as young companies and entrepreneurs show potential investors and business partners from all over the world their latest concepts and projects in all branches of industry. Future Hub bundles all topics of HANNOVER MESSE.”

The digital age is transforming not only industry, but also the way we work. Under the motto “Future of Work”, HANNOVER MESSE bundles in Hall 25 the future of work with related topics such as recruiting and further education.

At Future Hub, exhibitors and visitors benefit from a range of opportunities for exchange, networking and new business – for example, at the new Transformation Stage in Hall 25. With its mix of keynote speeches, panel discussions, interviews, kitchen talks, partner sessions and networking events, the Transformation Stage addresses topics such as Industrie 4.0, artificial intelligence, mobility, sustainability, decarbonization and the future of work. Company executives, company founders, scientists, industry-association re